As Web & Technical Lead at Ellodave, I turn complex digital requirements into WordPress sites that are fast, maintainable, and straightforward for teams to manage. I take on the occasional side project too, but agency work is where most of my time goes.
Over the past ten years I have designed and built for education, e-commerce, manufacturing, and creative industries — from junior designer to leading all things digital at the same Staffordshire-based agency.
Along the way I have scaled hosting ahead of high-traffic campaigns, built custom plugins to streamline agency workflows, and helped clients move from brochure sites to platforms their teams rely on every day. I care about performance, accessibility, and the small details that make a product feel considered rather than rushed.
Most of my work sits at the intersection of design and engineering: translating creative intent into something that works reliably in production, with clear handover and sensible defaults for the people who maintain it.
Download CV (PDF or DOCX)Projects
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Malvern Garden Buildings
Bespoke WordPress build for a premium garden building provider, including an internal staff portal.
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Design by Women
A platform showcasing women in design, with portfolio galleries and community resources.
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Race Masters
E-commerce site for a UK family-run business selling flexible toy car racing track products.
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Coventry College
Bespoke WordPress build for the sole general Further Education provider in Coventry.
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Time4Sport
Website for one of Staffordshire and Cheshire's leading providers of children's holiday camps.
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Dual Works
Custom Squarespace site for a design studio and workshop in Birmingham's Jewellery Quarter.
Experience
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Ellodave Creative Agency · Staffordshire, UK
Building internal tools including DataShed and Flux, leading SEO and infrastructure work, and shaping how the agency adopts AI-assisted development.
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Ellodave Creative Agency · Staffordshire, UK
Performance optimisation, security, hosting management, analytics reporting, and shaping development processes across the agency.
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Ellodave Creative Agency · Staffordshire, UK
Building and maintaining client sites, motion and video work, email campaigns, and close collaboration with the design team.
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Ellodave Creative Agency · Staffordshire, UK
Editorial layout, web asset production, and supporting the wider design team with HTML and CSS.
Writing
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There's a padlock, so it's safe… right?
Why the browser padlock icon has little to do with whether a site is trustworthy — and what actually matters.
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Is this your P@ssword123!?
Practical password security without the complexity — random, unique, and managed with a password manager.
Toolbox
Currently testing
- Piqo
- Sanity
- Core Forms
Build
- WordPress
- Bricks Builder
- Advanced Custom Fields
- ACSS
- WooCommerce
- Astro
- Figma
- Cursor
- VS Code
- GitHub
- Supabase
- FlyingPress
- Perfmatters
- Cloudflare
- Google Tag Manager
- Postmark
Analytics
- GA4
- Plausible
- DataShed
Hosting
- Cloudways
- Rocket.net
- Cloudflare Workers
- Vercel
Workflow
- Linear
- Granola
- Wispr Flow
- Loom
- Wrike
Beyond work
I'm a coffee enthusiast, a keen Fantasy Premier League player, and an occasional travel filmmaker. I also share life with Mabel, our labradoodle — documented on Moments with Mabel.
Contact
- Email [email protected]
- LinkedIn richardhenney
- X rich_henney
- Instagram richhenney